Your life according to shakespeare :: essays research papers

In Act II, scene VII, of the play As You Like It, a disheartened Jacques takes a long look at heart either the worlds a stage, and all the men and women, merely players They have their exits and their entrances, and one man in his time plays many parts(1-4)It is a line that is as simplistic as it is complicated, comparing the cycle of life to that of a play. This quote, pulled from the play As You Like it, a pastoral comedy by William Shakespeare, has been repeated and analyzed thoroughly end-to-end the years by poets and philosophers alike. This set speech, spoken by Jacques, takes a seven step look at the aging process of man child, schoolboy, lover, soldier, justice, pantaloon, and second childishness. With such visual dialect Shakespeare metaphorically compares the seven stages of aging, to the multiple acts of a play and the plots ascending and descending order much like that of lifes from infant to second childishness. The language that Shakespeare uses for this set spee ch is remarkably modern. Shakespeare uses a language that is so modern for his time yet so truthful for present day dialect that the set speech is often taken out of the plays mise en scene and has achieved a reputation as a poem and has been able to remain such a popular work for so long as well as still carry meaning. For instance, Shakespeare refers to the infant as mewling and puking in the nurses arms.(6). When Shakespeare wrote this, it was the first recorded use of puke meaning to vomit, before then the word had been employ to mean a dignified dark brown color, according to the Oxford Dictionary(Shakespeare 2). Anyone in any time period could picture an infant curled up and spue up on a nurses shoulder, which is what makes the language he uses so interesting. Shakespeare is able to use such vivid words that are able to reach so many different walks of life and still convey a deeper meaning. He also uses a few that are a little out date in todays society Bearded like the p ard Capon Wise saws and Pantaloon. Each having its own meaning and making perfect sense in the context of the poem, if used today you would be laughed at.Of the seven stages Shakespeare refers to, infancy is the first then he develops into the whining schoolboy.

Mother’s Comforting Gray Gun :: Personal Narrative Profile

Mothers Comforting Gray Gun I lay on my side with one socked foot dangling off the edge of the bed, looking down at Mom on the floor. She lay on a pallet of itchy, green army blankets my dad borrowed from his tour in Vietnam. No matter how many times they were washed, the blankets always smelled like smoke and automobile oil I had never seen them used anywhere but the floor. It took a while for my eyes to adjust to the dark, but when they finally focused, I could easily occur along the profile of my mothers distinctive nose. The Torres Nose, a nose passed down from her father and his father before him--a nose I am now glad I did not inherit. She lay perfectly still looking beautiful and peaceful, hands at her sides as if asleep.I knew better, Mom never slept when Dad worked out of town, she was practicing. octad seconds was the time to beat, and if anyone could beat it, it was my mother. Mom had a steely determination much like the .357 Magnum kept under her pillow. It took a ful l three seconds to slide her advanced hand up under her head, two seconds to secure her palm around the grip and place her finger on the trigger, another two seconds to roll up on one knee, and one second more to steady herself by jutting out her leg to the side, a move I am substantiating she stole after watching Farah Fawcett in Charlies Angels. She would run through the exercise many more times before morning came. My mothers late night drills move until 1983. That year, our city established emergency 9-1-1 service, and Mom believed the police could now protect us from would-be intruders. Still, she bragged her response time was a lot faster.The first Saturday morning of the month, if she hadnt stayed up practicing the night before, Mom and I would head over to a turquoise-and-pink cinderblock building that sold baked goods, tennis shoes, candles, cassette tapes, and meat. Spanish polkas played on the radio while an old woman with mismatched eyes sat in a folding chair near a box fan. I shuffled my feet along the floor making scraping noises with my shoes as I went. The linoleum was grainy with dirt that nearly hid the checkerboard pattern. As my mother placed her order, I used the black and white tiles to play my own version of hopscotch.

The Downfall of a Great Teacher Essay -- Interview Essay

The Downfall of a Great Teacher Surrounded by a circle of students, Mr. Garrett answered questions, gave instructions, and explained assignments. I slow approached the circle and stood on its periphery. Four years ago, I had been an insider. Now I was an outsider, who peered over the chattering students and slipped into the circle undetected. Old high school memories came rushing back. A few moments passed before Mr. Garrett turned to me with a smile. Katie he said, Its good to see you. Ill be with you in just a minute. Turning to a student on his left, he asked her if she understood the assignment. Of course, Mr. Garrett. Your programme is easy. Easy? Mr. Garrett? Was she talking about the same Mr. Garrett who had required us to read The Octopus and The Biography of Malcolm X just four years ago? I wondered. Maybe I had non heard her correctly. What I remember about Mr. Garretts eleventh-grade honors English class was the challenge. Good grades were not earned eas ily in a class of students concerned about one thinggetting into a prestigious university. That meant earning zero less than an A. And Mr. Garrett made us work for it. Class periods were spent analyzing difficult literature, reviewing and practicing English grammar, and developing our writing skills. Furthermore, Mr. Garretts encouragement and concern for his students were evident. I may have wondered if I would receive an A in his class, but I never wondered about his dedication and love for teaching. Still reminiscing, I took a vest at the back of the classroom while Mr. Garrett took roll from a seating chart. Meanwhile, the class busied itself with a Daily Oral Language exercise. The exercise asked students to corr... ...ntial in this area, I explained. I dont want to move back home and live with my parents. Mr. Garrett seemed to understand my explanation. As our conversation came to a close, I realized that it was not Mr. Garrett the person who had changed, but Mr. Garrett the teacher. The observation and interview echoed an important theme in The Roller Coaster Yearthe need to keep ones teaching clean and new and to somehow avoid teacher burn-out. I left my old high school feeling melancholy and a bit sad a person whom Id admired, respected, and esteemed for many years had come down from his pedestal in one short afternoon. As an experienced and season teacher who now has become a victim of teacher burn-out, Mr. Garrett taught me the importance of maintaining a crispness in ones teaching and the importance of winning preventive measures to avoid such a fate.

An Inspiration :: Personal Narrative Writing

An Inspiration Just try it. It couldnt hurt to try, my high-school advertising teacher constantly reminded me. Mrs. Panarelli wanted me to follow out for a scholarship given by the business department in my school. I thought about all the other applicants I had no obtain whatsoever. I decided to express my feelings to her. In doing so I noticed a solemn look come across her face. I asked her what was wrong, and she said, I forefathert want you to be intimidated by the other students, their averages, or their SAT scores this is a very good opportunity for you. Finally, she convinced me to chip in for it. I had to write a resum, an application letter, and schedule an interview. To my surprise, this was a big deal for the business department. When going on the interview, one had to dress as if applying for a job. The amount the scholarship awarded was not very much, just enough to recognize your accomplishments in this field. Like Nicholas Gage, the author of The Teacher Who Changed My Life, his Ms. Hurd was my Mrs. Panarelli, the teacher who would become my mentor and my speculate (187). Both teachers find their students interests and shape them to achieve the highest standings in their chosen field. With motivation and compassion, both Nicholas and I worked endlessly to prove our potential to Ms. Hurd and Mrs. Panarelli. In a innumerable of ways, the teaching methods of both my advertising teacher and Nicholas English teacher are similar. Before I set foot into Mrs. Panarellis illuminated classroom, I had neer been interested in majoring or even succeeding in the field of business. Advertising II, in my school, was an elective which was well known as a clipping sucker, meaning it was an easy course that would only help your average and fill up your schedule. To be honest, like every other student in the class, I did not take it seriously. However, it became serious when I was made aware of the grades I was getting. Something didnt see m right. I was not slacking off. I was doing my work well, peradventure not to my potential, but I wasnt getting the grades I expected. Many times I would look around the room at others and what their work was like, and I couldnt believe it.

Addiction :: essays research papers

AddictionWe have all seen the ads on television that show a lady talking and breathing by a hole in her throat. There are also ads that show kids in situations where their peers are trying to get them to smoke. Twenty years ago these types of commercials were non available, instead you had Joe Cool, Marlboro Man, and many beautiful people who are shown as popular and attractive people because of the cigarettes that they were smoking. The truth is it was all a falsity. Those people who smoke leave alone experience more pain and heartache in their shortened lifetime than that of non-smokers.While I have never smoked, I have seen what it can do to not only those who do smoke, but the people they know as well. twain of my moms parents have smoked ever since she had been born. Smoking was not an unusual sight to her. She was also not aware of the adverse affects that smoking has physically, mentally, and emotionally. Nicotine, which is the drug in cigarettes, has been said to be one of the most addictive drugs. Both of my grandparents were addicted, my mom followed.It has been seven years since my grandma has died from smoking. She didnt get a chance to have a surgery, or any other form of aid to help her live longer. She died in her sleep of emphysema. This hit my mom very hard as she was close to my grandma. Her death led my mom to attempt to abdicate smoking several generation, all failures. I couldnt understand why it was so difficult. I had watched my dad kick the habit 4 years former to my grandmas death. In my eyes it should be easy to vary something that is so harmful, to not only yourself, but to those around you as well. My grandmas death also led to a few changes in my grandpas life. He began to think he didnt have anything else to live for and perpetually would smoke and drink. Both of which has caused him many medical problems in the past year. It appears that among other things, he too has emphysema. With this, he has come close to dying two times in the past year. What is worse is that he knows what is wrong and could do something to change his situation. Where he wouldnt be able to live forever if he was to quit smoking, he would at least make it a few years longer.

Addiction :: essays research papers

AddictionWe constitute only seen the ads on television that show a lady talking and breathing through a hole in her throat. There are also ads that show kids in situations where their peers are trying to hire them to smoke. Twenty years ago these types of commercials were not avail fitting, instead you had Joe Cool, Marlboro Man, and many beautiful people who are shown as popular and attractive people because of the cigarettes that they were smoking. The truth is it was all a falsity. Those people who smoke will experience more pain and heartache in their shortened lifetime than that of non-smokers.While I have neer smoked, I have seen what it can do to not only those who do smoke, moreover the people they know as well. Both of my moms parents have smoked ever since she had been born. Smoking was not an unusual sight to her. She was also not aware of the adverse affects that smoking has physically, mentally, and emotionally. Nicotine, which is the drug in cigarettes, has been s aid to be one of the most addictive drugs. Both of my grandparents were addicted, my mom followed.It has been seven years since my grandma has died from smoking. She didnt get a chance to have a surgery, or any other form of assistance to help her live longer. She died in her sleep of emphysema. This hit my mom very hard as she was close to my grandma. Her expiry led my mom to attempt to quit smoking several times, all failures. I couldnt understand why it was so difficult. I had watched my dad quail the habit 4 years prior to my grandmas death. In my eyes it should be easy to quit something that is so harmful, to not only yourself, but to those around you as well. My grandmas death also led to a few changes in my grandpas life. He began to think he didnt have anything else to live for and constantly would smoke and drink. Both of which has caused him many medical problems in the past year. It appears that among other things, he too has emphysema. With this, he has contend close to dying two times in the past year. What is worse is that he knows what is wrong and could do something to change his situation. Where he wouldnt be able to live forever if he was to quit smoking, he would at least make it a few years longer.

Apush 1989 Dbq Essay

Booker T. capital letter and W.E.B. Du Bois offered different strategies for dealing with the problems of poverty and divergence faced by dark Americans at the end of the ordinal and the beginning of the twentieth centuries.Using the documents and your knowledge of the consequence 1877-1915, assess the appropria exess of each of these strategies in the historical context in which each was developed.In lineament to the years between 1877 and 1915, I assessed that, based on between each of these strategies, Booker T. Washingtons approach was more appropriate during the m effect between 1877 and 1915 than W.E.B. Du Boises strategy, for the simple fact that while his strategy would take longer to accomplish deal with the problems of poverty and discrimination in relation to W.E.B. Du Boises strategy, it is far more likely that changes to a society would be accepted if they were introduced slowly into pecks minds by Booker T. Washingtons approach. In 1877 Reconstruction ended wi th the signing of the Compromise of 1877.In 1877, there was no presidential candidate that had received the appropriate number needed to take the ovalbumin house. Samuel Tilden had gotten only 184 of the 185 that he needed to beat Hayes. Therefore it was up to Congress to decide who would win the presidency. There were a total of 15 sight voting. Seven of them were republicans while the new(prenominal) eight were democrats. Obviously the Republican candidate, Rutherford Hayes, won the presidency. However, to avoid claims of unfair voting, President Hayes agreed to three compromises.He would pull troops out of the south give money to the south for internal improvements, such as railroads, and to allow a well known southerner to be in his cabinet. This marked the end of reconstruction. Reconstruction was unsuccessful because according to (Doc J), colored people were still drinking from colored water fountains. This is a reason as to why the appropriateness of Booker T. Washingtons strategy for dealing with the problem discrimination faced by Black Americans, such as the discrimination applied to water fountains.Viewing School Enrollment Graph in (Doc A), it is apparent that W.E.B Du Boises strategy for reducing discrimination in schools would non have worked, if it were not for the fact that there simple were not enough people willing to teach dreary students. Although there were a few black teachers educating young black Americans, it was still not enough to turn the tides of discrimination until a later date. Many people in this time period are just not ready to accept the education of blacks in school. It goes against the values and traditions they were taught. An appropriate reference is that of the talented tenth. The talented tenth was a explicate used by W.E.B. Du Boise to express the possibility that only one out of ten in the black population would one day leaders of the black race. He believed that only through education that this one tenth woul d one day accomplish this.However, Booker T. Washingtons approach was some(prenominal) more silent and effective. In the Atlanta compromise, Booker T. Washington agrees with southern white leaders for black people to, not promote suffrage for their people, proclaim against discrimination, all while only getting just basic education, such as training to be a factory worker. The drastic increase in black Americans being enrolled in school in 1895 is due to the Atlanta compromise. This proves that Booker T. Washingtons approach, while cumbersome, was highly effective in affinity to black education opportunities beforehand. The rate does rise showing that after 1915 there would be a much better chance of any percent of Black Americans getting into college.Referring to (Doc B), one can assess that while black illiteracy was still at large, it is decreasing at a steady rate. This is exactly the showcase of strategy Booker T. Washington promoted. This decrease in illiteracy over time w ould eventually allow more and more black students to attend college, without smash the invisible threshold that white southerners had set primarily by white southerners to prevent black Americans from becoming equal to White Americans even in education. any time the illiteracy rate was lowered, it did not seem unreasonable to allow a little more leniency in their customs of discrimination. Over time Booker T. Washingtons strategy for reducing discrimination regarding education would be successful. Again, Booker T. Washingtons strategy for dealing with discrimination is turn out to be more appropriate than W.E. B. Du Boises strategy because it is represented in (Doc C). (Doc C) shows the eventual decrease in the lynching of black people compared to white people.While the number of lynching of black people is significantly higher than the number of lynching for black people, both decrease over time. This shows that white people were willing to accept less lynching of black people, as black people became more integrated into the white society. This happened in several ways, such as in increase in black education. When black people because more educated, they were able to have a greater variety of jobs, even jobs that white people did. This increased the overall relationship between blacks and whites.White people would rather lynch a person they didnt have a relationship with, than a fellow coworker, of student. A summarization of Booker T Washingtons strategy presented in The Atlanta Compromise Address or Document D would be to say that he wanted all black Americans to learn trades. He wanted them to pass on those skills, and use those skills so their families could have a better life. Cast down your bucket where you arewhile doing this you can be sure in the future, as in the past, that you and your families will be meet by the most patient, faithful, law-abiding, and un resentful people that the world has seen. EEEA summarization of W.E.B Du Bois strategy can be described as ceaseless agitation verbalize in The Niagara Movement- The Niagara Movement proposes to gain these ends. If we expect to gain our rights by nerveless acquiescence in wrong, then we expect to do what no other nation ever did. What must we do then? We must complain. Yes, plain, blunt complain, ceaseless agitation, unfailing exposure of dishonesty and wrong- this is the ancient, unerring way to liberty, and we must find out it.-Document F I disagree with his strategy for the period 1877-1915 for he only thought about a small number of the black race, the top ten percent. He was going to send them to Harvard and some how they were going to become the intelligence for the black race as a entirely. This also appoints only specific figures as a mini government of the black race. Mainly in Booker T Washingtons proposal, it just seems as if he included the whole race as opposed to W.E.Bs proposal pertaining to only a small select few.Washington used controversial metho ds that did not directly dispute white supremacy in order to deal with the problems of poverty and discrimination faced by black people. He was a teacher at Tuskegee bring in the 1880s, which was an industrial school at the time. He emphasized practical skills and stressed that a vocational education would help blacks acquire economic emancipation which in turn would lead to the white race recognizing their political rights. However, document H indicates that his ideas received much scrutiny.People accused his emphasis on vocational training as an idea which stifled the progress of the black race because it condemned the education received by college educated blacks. Also, many believed that vocational education served as a barrier which kept blacks from achieving higher levels of education. Furthermore, many thought that Washingtons methods did nothing to help black racial progress and thought adjustment created a larger polarization between blacks and whites.

The Manufacture and Use of Cigarettes Should Be Made Illegal

The manufacture and use of buttockss should be illegal. This is not just a simple statement. It is an undisputable fact. Cigarette smoking is a detriment to every hostel in which it is practiced. Firstly, cigarette smoking impinges ones health. Cigarette smoke contains over 4000 chemicals, including nicotine, tar and carbon monoxide, which are found in tobacco plant. The daily intakes of these chemicals entertain devastating make on the body. Every puff, every cigarette, every pack consumed destroys the body slowly but surely.Airways, lungs, heart and blood vessels suffer daily from the effects of the intake of numerous damaging substances. The effects of smoking includes an increase in the risk of getting throat cancer, lung cancer, heart diseases, it increases the nub of red blood cells in the body which could lead to a stroke or heart failure. Cigarette smoking overly affects the skin and male and female re crossroadive organs. It can too significantly decrease the smokers life span. Besides impinging ones health, smoking impinges ones wealth.No tobacco product is taxed more heavily than cigarettes. One might therefore say that the manufacturing of cigarette is beneficial to presidential terms and to the building up of ones nation. However, when we add up the amount of money one spends on buying cigarettes, the amount of money spent on medical bills, the amount spent for heart transplants, rehabilitation centers and funeral homes, is that really so? Hard earned money is being thrown down the drain all for the sake of cigarettes.Thirdly, cigarette manufacture and smoking has a negative collision on our environment. Deforestation is considered one of the most severe environmental problems worldwide. Modern cigarette manufacturing uses wood to cure the tobacco and to roll and package the cigarettes. A cigarette manufacturing machine uses approximately four miles of paper per hour to roll and package cigarettes. It is estimated that for every three hun dred cigarettes produced one tree is consumed. It is believed deforestation is changing the worlds climate and contributing to global warming.Cigarette smoking also produces carbon dioxide into the atmosphere, hereby further contributing to global warming. The large amount of pesticides and fertilizers necessary for the cultivation of tobacco also contributes to the pollution of our waterways and ecological systems. Cigarette butts take approximately twenty-five years to decompose. Through improper disposal they end up in our seas, rivers and lakes. antithetic animals and fish eat them by mistake and can die since they are unable to digest the filters.Cigarettes are one of the leading causes for fatal household fires, also affecting the environment. Finally, besides affecting ones health, wealth and environment, cigarette smoking also affects the goods of non-smokers and children. Second hand smoke can also extinguish and is considered to be worst than first hand smoke. A person who chooses to smoke chooses to die. However, why should he choose whether the people around him should die too? Who gave him the right to decide who lives or dies? Many people, specifically the children of smokers, are exposed to second hand smoke.As a result many people who do not smoke suffer from respiratory problems due to no fault of theirs. Cigarette manufacture and smoking is indeed detrimental to a persons health, to their financial status and to the environment. It therefore affects society in many ways. In order for a nation to have stronger, healthier persons in their society, use less government funds for health institutions and programs to quit smoking, not infringe on the rights of non-smokers and children, and to have a cleaner environment, the manufacture and smoking of cigarettes should be made illegal.

Why I Want to Be a Nurse

Why I indomitable to become a adjudge. Growing up I always thought I would someday be a nurse. It was a dream that I always had. Knowing that it would be ambitious for mom and pappa to afford, I considered enlisting into the army to get school and training paid for. As high school graduation got closer, I decided to take a break from school. So, I didnt go to college or enlist. When I started running low on funds, I decided to go to training to become a dependant nurses aide (cna). It didnt take long and cna bank lines were plentiful in nursing kinspersons.My first job was as a cna in a nursing home. I love it, but it was hard work. Next, I got a job as a cna at Cabell Huntington Hospital on the med-surg floor. This reaffirmed the notion that I do love that mixture of work. Pay was not prominent either. At this conviction I was single so I made plenty enough money for me. I relieve wasnt ready to commit myself to school. The geezerhood passed by and my life story began t o take shape. I got pregnant with my first daughter, Jasmine in 1999. My son A. J came along in 2000. I decided to marry their daddy in 2001.Our lead daughter Kiana was born in October of 2004. I stayed home with my kids for about 7 years but decided I needed to go back to the adult humans. My sister talked me into going to massage school and becoming a certified massage therapist. So, I did and got the job that I currently work at with a chiropractor. I love this job also, but I dont think I can do it often longer because it is actually hard on my hands and wrists. My sister fai guide to mention how hard it was to do this kind of work. Being in the chiropractors office also e real(prenominal)ows me divine service people.Nursing jobs will probably always be in demand. I dont think there will ever be a day that the world has too many nurses. Today disease is abundant and the need for good nurses is on the rise. The stipend is also a plus. Im not sure if I insufficiency to sp ecialize in a particular area of nursing or not. I like all areas. The hustle and bustle of the emergency room is likeable but I also think working the floors in the different units of a hospital would be exciting. Working in a nursing home is also something that I ouldnt mind. Ive done it before, so I know how rewarding it can be. I love working with the seniorer population. I go to a local nursing home and give a couple of my patients massages since they cant get out and come to my office any much. I am very glad for the opportunity I generate been given to finally fulfill my dream of becoming a registered nurse. I cant stay to get this new chapter in my life started. I am anxious to get started helping as many people as I can and help provide a reform living for my family.Why I Want to Be a NurseIt was on a Monday morning, the 1st day of December, 2010. I had spent two years preparing and saving money for this memorable day. I was going to be my best turn after my wedding day. The whole village where I was born Makupaled by our local chief Mr. Ndoto, my brothers, sisters members of the Clergy both young and older men and women, no wanted to miss that memorable opportunity of escorting me to Jomo Kenyatta international airport. One would clear thought that there was a very important dignitary visiting the country.Dressed in green and red, women danced and sang patriotic songs, children were not left behind, they recited poems, old men who could hardly stand due to their advance age spoke words of blessing, members of the Clergy invoked long prayers, as though they would never pray again. The whole Airport garden came to a stand-still. A gentleman by the name of John Brown trades union our group and sort to know about our huge assembly and what it was upto. He introduced himself as the Chief Security Manager. Our Chief, Mr Ndoto took over, he was charge as a bull. When he started talking, her was dead silence, a pin would fall and be notice.He ga ve along chronology of how our village started and how no one had ever ex kiosked in studies, to a point of winning intuition abroad. To him that was enough reason to bring the whole crossroads to the Airport Mr. Brown did not have any choice but allow us celebrate our victory. Clock ticked and my departure time drew neigh, I tried to imagine how Lagos international Airport looked like but I could not fathom. How Nigerians have heavy but good accent, I could not wait An hour before departure time, the Captain announced Passengers KQ 374 please board.There was mix reaction, some of us wept tears of joy, others felt I should have stayed identification number longer while still others felt like I was going to heaven and I would never come back again. But in all these, Mr. Ndoto comforted them that I would only be away for two years and my studies would benefit the whole community. After hugging and kissing the much awaited moment came and I boarded the plane. It was a real adventure I had not boarded a plane before, therefore I did not know what to expect, but thank matinee idol I was ready to lean. My laugage was put in the cock pit only the carry on was allowed inside the cabin.The whole flight was going to take seven-spot hours. It was meal time and there came a beautiful smiling attendant, ready to serve me. Since no body had told me that the meal was paid for, I thought it was very expensive and I could not afford. I declined the offer She went ahead and offered a drink, which I neither accepted. Not because I was full but fearful. Six and one-half hour later, the Captain announced that we about to land, every passage to fasten their belt. I did that with grate excitement because I knew finally we were in Lagos Nigeria. The flight was exiting though fierce being the first time to fly.We disembarked I took my laugage and headed to the Immigration office. I knew the the college which I was joining had sent representative and they were waiting for me at th e visitors lounge. No preferably had I entered the office than the officer gave me a card to fill in, Question number one was my religion, I happily wrote Christian, The officer thundered to me , and exclaimed. Stop Dont go any further. His accent scared me to death He went ahead and told me that I was under arrest. I sort an explanation and he say that I was a spy. I could not connect spying and my education.One of the soldiers told me that the northern state of Lagos was a Muslim state and no Christian was allowed in, perhaps one was found, he would be treated as a spy whose penalty was life imprisonment or death penalty. His words made me quality like I wish the ground would open up and swallow me alive. I explained to them how I got a scholarship to their country but all that wild on deaf ears. They gave me two options, either life imprisonment or death sentence. I found myself between a rock and a hard place. None of the options was better than the other. But I chose life imprisonment.They locked me in jail, fortunately the staff from the college arrived. Better late than never. They engage those officers but they held that I was a spy. They realize they were hard nuts to crack and resolved to contact Kenya ambassador . In the prison, I made all kind of prayers repented all known and unknown sins purified my center field in readiness for any eventuality. Two hours later, there was a knock at the door, I was always hoping and expecting a miracle, but I was prepared for the worse. This time the two officers were accompanied by a third person. He introduced himself as the Ambassador of Kenya in Nigeria.I could not wait for a second word, I defied all the decorum and protocol jumped upon his shoulders and wept uncontrollably. He apologized for what had happened and assured me that my scholarship would de transferred to the southern state which was a Christian state. All this time, the immigration officers were speechless. I was ushered out of the cell by our ambassador to a his waiting limousine fly Kenya flag. I thought I was dreaming He hosted me in his residence until he transferred my scholarship to another college. My morning was turned into dancing.Why I Want to Be a NurseWhen I was in high school I was voted close likely to become a Dr.. This wasnt a big deal except that I went to a Vocational and Technical High School. So I went on to pursue my parents dream to become a Dr. , note it was my parents dream. I just wanted to play baseball and become a nurse. At last there dream fell apart when I got hurt lost my scholarship in my freshman year of college. Funny thing is I could have stayed in school and really concentrate on my sports ops I mean school. My father told me to join the service so I could have the Military pay for school GI bill.After some thought I would no longer be under my fathers thumb and agreed to join the Navy. After taking the ASVAB test the recruiter smiled and asked if I had ever thought of nuclear subs I said no but said I like this 5 year hospital Corpsman thing it sounds good. The next 5 years was awesome I got to play baseball for a Puerto Rican professional team and play militant softball for the Navy until I hurt my leg again. Now what to do didnt take long to decide after my father passed away from a massive heart attack a week before my oldest daughter was born.I knew my calling to be a paramedic. This lasted several years but I cognize that I could make more money and make my own hours. Now some years later I after some bad health have come back to my High School dream to become a nurse and this time I wont be called a sissy for wanting to be one My original reason to be a nurse was I wanted to work in an hand brake Room. From an early age I wanted to be a nurse not a Dr.. I think it was that while in the hospital I found that the nurses were the ones that left the lasting impressions on you.That was the seed. The ability to go to one job and stay there for a long t ime is a very good thing. In with what the other options in forthwiths economy are. Most places that employ nurses offer good medical coverage. The last but not the least would be the pay. In todays economy this has to be the number one reason to have brought me back full circle, to my high school days. So today at all most 50 I know that I can start here and then train to be an ER nurse for many years. Maybe even specializing in a pediatric ER unit.Why I Want to Be a NurseAlthough my motives for becoming a nurse havent always been as set in place as they are now I have always, ever since I can remember, had the idea that this was the profession for me. I am an outgoing person who enjoys working with and helping people. It wasnt until my father was diagnosed with cancer that I knew that being a nurse is what I wanted to do, to be an advocate to my father and to all the other patients that I would eventually care for.During my first year of study I was kept very busy trying to juggl e all of my courses and at the same time taking care of a 4 yr old and a new baby, I was very determine to accomplish my dream to give my family a better life. Once I became a nurse, I was very proud of my accomplishment, even though my father had passed away from cancer, I was doing this for him. The nurses in the hospital taught me so much about care and compassion.They showed me first hand the characteristics of a good nurse and what being a nurse is all about. I believe that nursing is a profession that somebody must feel in their heart and truly love. After my experience in the hospital I can honestly say that I am proud to be a nurse and I definitely do feel it in my heart. I am currently working fulltime at Sentara home care as a nursing supervisor. My experience in nursing involved working at Chesapeake General Hospital as an Orthopedic nurse right from nursing school.I realized once I graduated and starting working with the patients that nursing isnt just doing the task at hand, it involves compassion, sitting at the bedside of a patient that hasnt had anyone visit them and spending time or just holding their hand. I love nursing and the longer that I am a nurse the more rewarding it is. I chose VCU to further my education because it enables me to continue working as Home care infusion nurse fulltime and taking care of my family. VCU is a time-honoured school for nursing and I feel that I would get the best education and experience going through your nursing program.

Mama Thai Instant Noodle

confederacy Background siamese drawion President Foods Public Comp whatsoever Limitedwas effected on February 15, 1972 with an initial registered capital of 6 one thousand thousand tical through a joint venture amid President Enterprise Co. , Ltd. of Taiwan providing manufacturing applied science expertise and Saha Pattanaphibul Co. , Ltd. obligated for marketing and distri exception. The founding objective was to lift irregular noodles downstairs the MAMA brand. The Companys first Head Offices were located on New Petchburi Road, while the first manufactory was inaugu posed at Nong Khaem District, Bangkok.After the first year, all(a) the shargons then were transferred to Thai sh atomic tour 18holder who watchs as the major sh atomic number 18holder until now. The Company present been listd the Stock Exchange of Thai subvert and become a Public Company in 1994 with presently Registered Capital 240 million baht, comprising 18,000,000 ordinary shargons, par repute 10 bath per shargon, paid up 180 million baht. mommy Products florists chrysanthemum has variety of brands and crossings in regimen industry in which they sepa lay out their municipal crossings from ex airing products. florists chrysanthemums main product is secondment noodles under the brand name Mama is one of the intimately popular in Thailand as the brand has been a kick downstairs in Thai market for the longest time comparing with opposite brands. The come with had later launched many differentwise products and brands including Homey, Bissin, Ruski, Mendake, Thai Chef, Kelly and Bamee. Under these brands, the company is able to expand its product lines to opposite kinds of sustenance such as snacks, biscuits, fruit juice, etc. Today, Mama egregious noodles corroborate more(prenominal) than than than 20 variety of flavors which al low gear the company to match its ex appearanceed products with each res publica preferences.The some famous flavor to all cons umers both Thai and foreigner is Mama Shrimp tom turkey Yum. Mama instant noodles is similarly offered in vary sizes including pack 55-60 grams, pack 90 grams, bowl 60 grams, bowl 80 grams and cup. intimate Analysis Internal Analysis of Product Strength Cheap and ardent Mama has low price. Its b arly 5 baht per package and it utilizations 3 minutes for preparation. Easy to Cook Mama is one of the nutrients that hire low abilities of cooking. It is except pour hot water then it is ready to eat. ? Easy to honor Mama has many dispersal channels.You offer comfortably find Mama in e precisewhere even in a small shop beloved your house or a big store. ? Many flavors Mama has lunched many flavors to suit individually person. on that point be at least 20 flavors with resemblingwise different type of noodles. Promotions Mama has many promotions for their customers e. g. lucky draw for gold. ? Brand Loyalty Mama has been introduced for 35 years. Therefore, everyone known Mama and pull up stakes consider Mama as the first choice. Weaknesses Low Nutrient Mama has mostly precisely carbohydrate in their product.And race concern near the Monosodium Glutamate that Mama has been use in the ingredient. ? High Production Cost Recently, Mama has been face with the occupation of high production be. Internal Analysis of the Company Strength ? Global Network The company has a global electronic networkwork and its products are give away in both Thailand and Inter democracyal markets. ? Reputation The company has won the reputation as one of the most successful Thai distributors with its effective logistics administration, wide distribution networks, and efficient handling run. Wide Range of Products The company has wide range of products and can customize to look different preferences of customers in different countries. ? Large market places The companys market has expanded to many countries like North America, Europe, Asia, and Oceania w ith the estimated annual capa city of 100 million packages per year. Weaknesses ? Image Because the company specially focus on MAMA so consumer only knows that this company dispenses only MAMA even they produce many products besides MAMA. Exact Product Line we are going to ex porthole . Instant beans Artificial tomcat Yum Pork Flavour 2. Instant Noodles Shrimp Creamy Tom Yum Flavour 3. Instant Noodles Shrimp Flavour (Tom Yum) Target Market Demographic Pilipinos 15-60 years old. Geographic Urban and Suburban area Psychological Lower income people and those who preferred as desired. In-land Transportation In order to ship our products to Philippines, we first moderate to transport the products to Laem Chabang port. Mama factory is before long located in Chonburi which is only nigh 16 kilomaters from Laem Chabang port.As we are using the ocean shipping service from NYK, the company to a fault offers the pick-up service from our factory to Laem Chabang port. HS code Instant Noo dle 1902. 30. 10. 00 1902 Pasta, whether or not cooked or stuffed (with meat or other substances) or otherwise prepared, such as spaghetti, macaroni, noodles, lasagna, gnocchi, ravioli, cannelloni couscous, whether or not prepared. Custom Classification & paygrade exporting Tariff structure of Thailand for instant noodles * Thailand merchandise Duty is exempted due to the agreement of ASEANImport Tariff structure of Philippines for instant noodles Instant noodles that are import goods into Philippines are levied on 1. Import Duty match to the Philippiness custom policy, all imported goods are subjected to pay 3% of value of products. 2. Value Added valuate income (VAT) According to the Philippiness custom policy, it is 12% of the price of product. 3. Import processing angle The Philippines has import processing fees that are normally assessed against distributor points that require review or examination, certifications, quarantine or similar services that are requisite upon import.Mama has food certifications which are needed to be examined for the first time exporting into Philippines. The rate of Import processing fees are as following. http//www. obligationcommission. gov. ph/cao02-2001. html Non-tariff barriers 1. Food Safety Certification In order to export Mama to Philippines, the certificates that the company necessitate to have are following. 1. 1 GMP Good Manufacturing Practice GMP is a collection of generally recognized rules, procedures and practices that together provide a code stating what is acceptable and what is not acceptable in the Food Industry.It reflects the whole body of knowledge that has been developed by experience and scientific study in the fields of food conservation and technology and hygiene. GMP is closely linked to Quality Assurance because it is preventive in its approach. It aims to produce safe and wholesome food through well-controlled operations that avoid bluster and any type of contamination. It is applied i n the whole production and supply chain. 1. 2 HACCP Hazard Analysis Critical Control PointsHACCP is a preventive adventure management technique designed to provide increased control and monitoring during critical maps of the food processing chain. It is a systematic and scientific approach of identifying food golosh hazards along the manufacturing process flow and supply chain, setting limits or specifications, establishing controls and monitoring and then documenting results. Safety hazards precluded by this system are not only biological, microbiological and chemical hazards but also hidden allergens, physical contaminants such as dangerous foreign bodies and radiological contaminants. . 3 BRC Global Standard The BRC Global Standards are a leading global safety and quality certification programme. The BRC Global Standards are widely apply by suppliers and global retailers. They facilitate standardization of quality, safety, operating(a) criteria and manufacturers fulfillment of legal obligations. They also help provide protection to the consumer. 1. 4 ISO 9001 ISO 9001 is an international standard that gives requirements for an validations quality management system (QMS).The requirements get well a wide range of topics, including suppliers top management attractment to quality, its customer focus, adequacy of its resources, employee competence, process management (for production, service delivery and pertinent administrative and countenance processes), quality planning, product design, review of incoming orders, purchasing, monitoring and measurement of tis processes and products, calibration of measuring equipment, processes to resolve customer complaints, corrective/preventive actions and a requirement to drive continual improvement of the QMS.Also, thither is a requirement for supplier to monitor customer perceptions about the quality of the goods and service it provides. 2. Packaging According to mandatory label information, the label on packag ing of foods exporting to Philippines should bear the following information. 1. ) Name of the Food The name should indicate the true nature of the food and shall normally be specified and not generic 2. List of Ingredients A complete list of ingredients should be declared in descending order of analogy on all the principal display plank or information panel except that when a food product is covered by a Food Standard, only the optional ingredients shall be declared unless otherwise required by such regulation 3. ) Net Contents and Drained Weight The net content should be declared using the metric system of measurement or SI (International System of Units) on either the principal display panel or the information panel and in line generally parallel to the base of the package. . ) Name and address of Manufacturer, Packer and Distributor The name and address of either the manufacturer, packer or distributor of the food should be declared on the label. 5. ) Lot Identification T he lap identification code shall be embossed or otherwise permanently marked on immediate individual packages or containers. PEST Philippines 1. Political & Legal environment 1. 1 Import tariff There is no tariff of instant noodle product between Thailand and Philippines because of the ASIAN contract. Normally they charged 7% tariff restriction for noodles. 1. scanty Trade obligation Philippines has join ASEAN as free trade agreement. 1. 3 Political System Democracy modeled on the U. S. system 2. Economic Environment 2. 1 Market Size ( people) come in Population in Philippines is 92. 2 million people. The target consumer age 16-24 is around 61. 1% of number population in the country (male 31,103,967/ distaff 31,097,203). The annual population growth rate 2. 04% per year. 2. 2 gross domestic product growth rate GDP (2011 estimate) $188. 7 billion. Annual growth rate (2011 estimate) 7. 3%. GDP per capita is $2,007. 2. 3 Number of hypermarket and supermarket Philippines has 192Malls and Shopping Centers, 248 groceries, and 66 convenience stores. These are a lot of numbers of ways to sell and expand our noodles to Philippines. Especially for the groceries where they usually sell instant noodles in. just about of them are Greenfield groceries which use the owner name as the shop name. 2. 4 Import record book Total value of imports for the country is US$59. 9 billion. direct imports products are electronic products, mineral fuels, machinery and transport equipment, iron and steel, textile fabrics, grains, chemicals, plastic. Primary imports partners are lacquer (12. 5 percent of total imports), US (12 percent), China (8. percent), Singapore (8. 7 percent), South Korea (7. 9 percent), Taiwan (7. 1 percent), Thailand (5. 7 percent). In Thailand we import instant noodles from Philippines at USD$ 26,454,000 value. 2. 5 Export Volume Total value of exports US$50. 72 billion. Primary exports commodities semiconductors and electronic products, transport equipment, garments, copper products, petroleum products, coconut crude, fruits. Primary exports partners US (17. 6 percent of total exports), Japan (16. 2 percent), Netherlands (9. 8 percent), Hong Kong (8. 6 percent), China (7. 7 percent), Germany (6. 5 percent), Singapore (6. percent), South Korea (4. 8 percent). In Thailand we export instant noodles to Philippines at USD 27,933,000 value. 3. complaisant Environment 3. 1 Geographic Distance (from Thailand) The distance between Thailand and Philippines are 2,215 kilometers away. 3. 2 Consumer eating habits Philippines people love to eat. Since people are kind and hospitality, food is important of their social life. Rice is the main component as usual in Asia countries. They eat three meals a day plus 2 snacks in between. The ingredients of the food they like to eat are usually contain salt and remain fresh.They commonly use spoon and folk as an equipment to eat. Some topical anesthetic people they still use hand to eat. 3. 3 Environmental surgical procedure Index (EPI) The Environmental Performance Index of Myanmar is now scored 65. 7at ranked 50th. 4. Technological Environment 4. 1 Infrastructure (Seaport) Since the Philippines country is island, there are 19 Seaports available in the country. We can favour the book location to export the instant noodles. Most of them meet the standard quality so we make sure that there wont have much problem about the facilities and procedures. 4. Infrastructure (Roads &Highways) The street and highways in Philippines are most likely the same as in Thailand. They spent adequate budget to improve the road systems every year. The route of the cities and houses around the country are all connected. The raod quality is great. We can transport the product at heart the country by using car or truck with no problems. 4. 3 Infrastructure (Telecommunication) In Philippines the communication system is quite perfect. The telephone system is provided to every houses. The internet, FAX, mails and other communication tools are provided. O (opportunities) T (Threats) P (Political) ASEAN trade member There are import tariff (3%)and VAT (12%) E (Economic) Large market size (3rd largest in ASEAN)- Highest GDP growth rate in ASEAN- Various convenience stores& department stores There are only few big shopping malls in the country but there are large numbers of small grocery stores. So, it bequeath be difficult for us to distribute the products in the country. S ( companionable) Same eating habitat as Thai T(Technology) Highly developed of telecommunication system Moderate infrastructure of exilePEST Thailand 1. Political & Legal Environment 1. 1 Import tariff There is no tariff of instant noodle product between Thailand and Philippines because of the ASIAN contract. Normally they charged 7% tariff restriction for noodles. 1. 2 Free Trade Agreement Thailand has join ASEAN as free trade agreement. 1. 3 Political System DemocracyThe politics of Thail and is currently conducted within the framework of a constitutional monarchy, whereby the Prime Minister is the head of government and a hereditary monarch is head of state. 2. Economic Environment 2. Market Size (Population) Total Population in Thailand is 66. 7 million people. The target consumer age 15-64 years 70. 9% of total population (male 23,410,091/female 23,913,499). The annual population growth rate 0. 566% per year. 2. 2 GDP growth rate GDP (2011 estimate) $616. 783 billion. Annual growth rate (2011 estimate) 9%. GDP per capita is $9,598. 2. 3 Number of hypermarket and supermarket Thailand has 297 Malls and Shopping Centers all over provinces. These are a lot of numbers of ways to sell and expand our noodles in Thailand. 2. 4 Import Volume Total value of imports US$156. billion Primary imports commodities capital goods, intermediate goods and raw materials, consumer goods, fuels Primary imports partners Japan (18. 7 percent of total imports), China (12. 7 percent), Malaysia (6. 4 percent) 2. 5 Export Volume Total value of exports US$191. 3 billion Primary exports commodities textiles and footwear, fishery products, rice, rubber, jewelry, automobiles, computers and electrical appliances Primary exports partners US (10. 9 percent of total exports), China (10. 6 percent), Japan (10. 3 percent) 2. 6 Exchange Rate 1 baht = 1. 3832 pesosThis currency chart displays the value of thePhilippine pesoin relation to 1Thai baht(PHP/THB) over a 6-month period. To view the currency graph over different time period please click the links below the chart. 5-Day 7-Day 10-Day 14-Day 1-Month 3-Month 6-Month 9-Month 1-Year 2-Year 5-Year 10-Year 3. Social Environment 3. 1 Geographic Distance (from Thailand) The distance between Thailand and ? Philippines are 2,215 kilometers away. 3. 2 Consumer eating habits All types of food facts are employ by Thai people and they are also conscious about their health. They used to eat all dairy products, poultry produc ts, eat, chicken, seafood, vegetables, fruits and grain products. Here are some famous dished of Thailand that people love to prepare and eat frequently. Thai pad Som tum Tom yum goong Tom kha kai Pad kaprao Moo satay 3. 3 Environmental Performance Index (EPI) The Environmental Performance Index of? Myanmar is now scored 62. 2at ranked 12th in Asia-Pacific. 4. Technological Environment 4. 1 Infrastructure (Seaport) Thailand seaport are in full equipped with many technology machines. We can able to move or transfer the commitment around the port. The areas are big and clean. The security system and safety are very great.There is a lot of private service to help provide facilities to us. The port also has general warehouses that we can detainment our product or good, distribution centers, road and railway network system which connects every part of the country. Furthermore, the port provides significant utilities such as electricity, water and land lines end-to-end the whole por t. 4. 2 Infrastructure (Roads &Highways) The road and highways in Thailand are good. Total road network includes motorways, highways, and main or national roads, secondary or regional roads, and all other roads in a country. 4. Infrastructure (Telecommunication) In Thailand the communication system is quite moderate. Daily Newspaper, call up,Mobile,3G,Internet, FAX, mails and other communication tools are provided. Thailand O (opportunities) T (Threats) P (Political) Thailand is always bequeathing to promote the exportation in order to bring more wealth to the country. Thai government will support us and help us to export our product to the Philippine. Some advice or tax decrease or premium we might gain from the government. Thailand and Philippine wear offt do the business together much if we compare to other countries.Trust will be needed and swan guarantee should be the appropriate method. E (Economic) Thailand has a great number of cultivated area and be able to produce at very low cost. As thai baht has been lately appreciated against pesos, this make our products more expensive to Pilipino people. S (Social) The effect of major flooding in Thailand affect a lot to agriculture and by chance next year there will be a flood happen in Thailand again. T(Technology) Today, social network is very useful for the marketing purpose. We can bring the awareness of our product in less cost. The oil price in Thailand is going up especially diesel which can increase the transportations cost within country. Five Forces Analysis Philippines 1. Rivalry Among Current Competitors (High) From our research, the market in the Philippines now having various brands of instant noodles sell in the country. Those brands are produce in the country and some were imported from other countries. Lucky me brand is seems to be the biggest brand that earn a lot of market shares in Philippines. In the Philippines there are a lot of groceries and convenience stores where usua lly instant noodles have been sold.In each stores sell many kinds of instant noodles. Customer can choose the one they like easily. Each brand uses different promotions and different method to sell and present their products. This will challenge us, Mama Company, to think of new schema in order to sell the product in Philippines. 2. Bargaining Power of Suppliers (Not our concern) For this type of industry, they mostly have ordered the ingredients and produced in the same place. The floor and other materials come from same factory. This type of factory are not much seen in the country because ostly the instant noodles product are imported (produced in other countries). So, the bargaining power of suppliers in Philippines are tend to be high. It is not not a good idea if we choose to produce the product in Philippines. Since we are doing the export method this should not be a problem. 3. Bargaining Power of Customers (Low) Even though there are a lot of instant noodle brands sell in the country. The price range is likely the same numbers. This price range tends to be fixed and most of stores in the market use this price range (From 1 USD to 2 USD). Customers can not bargain the price much because the prices are the same.If they are not satisfied with the price, they still have to buy it because every stores sell at the same prices. There are few well-known shopping malls in The Philippines. Convenience stores is tend to be more popular among the customers. In every area, city and local, there will be small groceries in each village. These small convenience stores or groceries buy the instant noodles product from shopping mall and sell it again in their own stores. EDSA rudimentaryJTC Mall in Bantay, Ilocos Sur. Southway SquareStarMall And many convenience stores and groceries 4. Threat of Substitute Products or function (High)As we already know instant noodles are easily cooked and can eat instantly in few minutes. This type of product has different features and brands. These could be cereals breakfast, tea, coffee, cream soup, joke, and many others that can be easily cooked instantly. 5. Threat of New Entrance (Moderate) Since there are many goods (instant noodles) imported from many countries. Most of them are in the trade agreement that concern the surplus and reduce the tax between countries. Especially the ASEAN trade agreement that pay very little tax or no tax to export the instant noodles into Philippines.For those who are not in the trade agreement, Philippines charge 10% tax rate and it would be very hard to those new comer to survive in the Philippines market. Competitor Positioning Low Price Low Price Payless Payless Quick chuck Quick Chow Lucky Me Lucky Me Quality Quality Market Share Market Share Mama Mama Various Tastes Various Tastes Explanation Our company, Mama, currently have many types of tastings and the production cost is low so the price is not high. Lucky Me has been in the Philippines market for a long time. T hey have a lot of market share in the country. Payless is expert in selling price.They sell the product at low price and have some market share. Quick Chow is in the middle of everything. SWOT Analysis Strengths * Cheap and Quick Mama has low price. Its only 5 baht per package and it uses 3 minutes for preparation. * Easy to Cook Mama is one of the foods that require low abilities of cooking. It is only pour hot water then it is ready to eat. * Easy to catch Mama has many distribution channels. You can easily find Mama in everywhere even in a small shop come near your house or a big store. * Many flavors Mama has lunched many flavors to suit individually person.There are at least 20 flavors with also different type of noodles. * Promotions Mama has many promotions for their customers e. g. lucky draw for gold. * Brand Loyalty Mama has been introduced for 35 years. Therefore, everyone known Mama and will choose Mama as the first choice. Weaknesses * Image Because the company specially focus on MAMA so consumer only knows that this company sells only MAMA even they produce many products besides MAMA. Opportunities * Since Philippines and Thailand are in the ASEAN trade member, There is no tariff collected when doing export-import business. Philippines has a lot of seaport and also has good facilities to export our product by shipment. * People eating habits in the Philippines are likely to consume noodles type quite often. * The current tastes of instant noodles in Philippines are not various enough. If we introduce new tastes of the product, we might success and earn lots of market share. * Thailand is always willing to promote the exportation in order to bring more wealth to the country. Thai government will support us and help us to export our product to the Philippine. Some advice or tax reduction or premium we might gain from the government. Thailand has a great number of cultivated area and be able to produce at very low cost. * Today, social netw ork is very useful for the marketing purpose. We can bring the awareness of our product in less cost. Threats * Philippines currently has a lot of instant noodle brands. It would be serious competition n the market. * As the government of Philippines encourages foreign company to come and invest in the country, it would be easy for other competitors to enter into the market. * Philippines has a lot of stores in the country, many small one, The delivery system of flowing our product within the country might face a potential complex. Thailand and Philippine dont do the business together much if we compare to other countries. Trust will be needed and bank guarantee should be the appropriate method. * As thai baht has been lately appreciated against pesos, this make our products more expensive to Pilipino people. * The effect of major flooding in Thailand affect a lot to agriculture and maybe next year there will be a flood happen in Thailand again. * The oil price in Thailand is going up especially diesel which can increase the transportations cost within country. Demand Situation Currently in Philippines has a lot of instant noodle brands sell in the country.Which means Pilipinos like to consume noodles very often? All kind of food related Noodles is seems to be the main dish of Philippine people. In today instant noodle production has contribute more ingredients, vitamins, various of taste, and other food enrichments. People would like to consume it more not because only it is cheap but also have qualities and benefits. Another factor is that the trend of Korean TV shows that show about the Korean teenagers like to eat instant noodles more often. It makes a huge impact around Asia to boost the sales of instant noodles up high.In Philippines the exact of the instant noodle product are increasing everyday due to the variety of brands provide to them. Some people want to try new taste different from the local traditional taste. If we export our instant noodle pro ducts to the country with new feature taste that different from the current taste that already sell in the Philippine. Focus on the young customers who like to be adventurous and want to try new things. Rank Country 2007 2008 2009 Total 9 Philippines 24. 8 25. 0 25. 5 27. 0 13 Malaysia 11. 8 12. 1 12. 0 12. 2 26 Singapore 1. 2 1. 3 1. 3 1. 2 gross sales Contact Agreement Number 1234a55bDate 08/03/2012 date of acceptance and legal agreement number This sales agreement is committed between Thai President Foods Public Company Limited. And SM Investments Corporation. INCOTERM CIF Port of Bangkok Incoterm 2010 Term of Payment Documentary garner of citation, Time brief Price of the goods S$1 Sales organization dilate Name Thai President Foods Public Company Limited Address 304 TF Bldg. , Srinakarin Rd. , Huamark, Bangkapi, Bangkok 10240 Thailand. Factory Sahapat Group Industrial Park, 601 Sukapiban 8 Rd. , Nongkarm, Sri Racha, Cholburi 20232 Thailand. Phone Number Telephone (662) 374 -4730Fax (662) 374-7743Buyer organization details Name SM Hypermarket Address twist E, SM Corporate Office 1000 Bay Boulevard Central Business Park Pasay Metro manila paper Philippines Contact number +6328311212 Whereas, the buyer is interested to buy the following products from the seller organization 1. Instant Noodles Artificial Tom Yum Pork Flavour 2. Instant Noodles Shrimp Creamy Tom Yum Flavour 3. Instant Noodles Shrimp Flavour (Tom Yum) The seller organization will receive $_________ money in the local currency on every purchase as the buyer organization has already acquire $___________ as advance centre.This sales agreement is commencing on 17/08/2012 and is ending on 16/08/2017. Give required dates Both the organizations will follow the given terms Importers are required to source products from regulated establishments. The food is produced under proper sanitary conditions. Traders and manufacturers adhere to quality assurance procedures that are acceptable to the AVA (Agri-Food & Veterinary Authority of Singapore). AVA demands the importers to submit certified-true-copy documents from the food safety authority of the country of rake certifying that the imported food product is produced by cleard or regulated premises.Validation of the sales agreement by both the organizations Signature of the Seller organization ___________ Singed by the buyer organization ____________ approved by both the parties Incoterm CIF (Port of Manila) INCOTERMS 2010 Cost , Insurance and Freight (CIF) Exporters have to pay the transportation costs and freight cost that are required to bring the goods or the product from the factory at beginning to the named port of destination (Port of Manila). More ever, Exporter (us) is also required to find and buy damages against the buyers risk of loss or damage to the products (Mama) during sea transportation.Furthermore, the exporter is required to clear the goods for export custom as well. * Our company (Mama) will prepare a ll the documents that are needed for clearing export procedures, and deliver the goods to the reach the port of origin. * Our company will load the finished goods from the factory in Sriracha, Chonburi into our own trucks and give all prepared documents with them for export clearing purpose. * When trucks reach the custom clearing point at the port, do the export custom clearing with all prepared documents to let the goods go into the harbor. Then we follow all the export procedures to get our products or containers into Laem chabang port. * The products will ship to port of Manila along with insurance that we pay. Reasons to choose this CIF INCOTERMS The antecedent why we choose CIF incoterm method for export our product to the Philippine because Ports Port of Shipping Laem Chabang Port We choose Laem Chabang port as the main port to project the product, instant noodles, and export to Philippines port. Laem Chabang port is elected to be the main major seaport in Thailand for year s and it is also Thailands largest port.It is Deep-water port and used for international importation and exportation. It is located between Laem Chabang distinct, Amphoe Sriracha and Amphoe Bang Lamung in Chonburi province Thailand. This port is under control by Port Authority of Thailand in general management. Private firms are responsible for the activities process. This port is first open in 2534 and was fully supported by Thailand Government all along. Leam Chabang port can wangle or has ships or vessels come to port around 8,118 ships. The areas around Leam Chabang port are world developed to be economic area of the country.The area that being developed are housing, utilities, communications, transportation, industry, and government center. In 2005 Laem Chabang port was order to be the 20th busiest port in the word. Many of the international shipping come in and out of Thailand will go through this Laem Chabang port. Leam Chabang Port has many sub-port and they was separated into 4 main zones -Zone A -Zone B -Zone C -Zone D -Others Factors why we choose this port 5. Location Mama instant noodle has 3 factories which are located at Rayoong, Lumpoon, and Sriracha. Especially the factory in Sriracha is very near to Laem Chabang port.So it is very easily to transport the product or goods by in-land from the factory through the Laem Chabang port. 6. Facilities and equipment Surely, Laem Chabang port is the main port that mostly used in Thailand. This port is fully equipped with many technology machines. We can able to move or transfer the cargo around the port. The areas are big and clean. The security system and safety are very great. There is a lot of private service to help provide facilities to us. The port also has general warehouses that we can keep our product or good, distribution centers, road and railway network system which connects every part of the country.Furthermore, the port provides significant utilities such as electricity, water and land lines throughout the whole port. List of facilities in Laem Chabang port 7. Provincial Office of Chonburi Public Relations Office of Chonburi Chonburi Transportation Station City Council of Chonburi Local law of nature Station (Pattaya) Local Police Station (Bang Lamung) Tourist Police Tourist Police (Jom Tien) Tourist Police (Pattaya) Bangkok-Chonburi Hospital Eak-Chol Hospital Bang-La-Mung Hospital Many banks assert of Ayudhya included Courier express Accommodation 8. Service We can say that Laem Vhabang port has a one stop service.Many of private and government firms in the port provide different service and cover all port activities. There is custom burean in the port that take care about the documents and also many private firms have helping service for us to prepare the document and give advice. Laem Chabang open 24 hours a day and 7 days a week thats mean the port opens all the time. The port has skillful and experienced employees, truck services, vessel rou tes, train schedule, shipping lines, forwarders, and many other more. The port also has an efficient website that provides understanding information and contacts. Port of DestinationManila Port, Philippine The Port of Manila is the largest seaport in the Philippines. It is widely used as the main port of all international shipping gateways to the Philippine. The port is located in the vicinity of Manila Bay. The Port of Cagmat is another name of this port for local and it is also known as Manila International Cargo Terminal. This port is operated by International Container Terminal Services Inc. This port is recognized as one of Asias major seaports and one of the Philippine most active port with full of activities every day. In 2005, port of Manila was list as 31st the world most active port.Manila is also the Philippine countrys main economic, cultural, and political center because Manila is the capital city and has the highest population. -Port of Manila has 3 major areas. 1. Man ila North (seaport code MNN) 2. Manila South (MNS) 3. Manila (MNL) Port Location Map 9. Quick fact compend information Port Location Manila Port Name Port of Manila Port Authority Philippine Ports Authority, PDO Manila/Northern Luzon Address PNR Building South Harbor Manila Philippines Phone 527-44-14 Fax 527-44-14 Email emailprotected com. ph Web Site www. ppa. com. ph Latitude 14 31 27 NLongitude 120 56 57 E UN/LOCODE PHMNL Port Type Seaport Port Size Very Large Factors why we choose this port 10. real This port is very popular and has been commited by many countries. The Philippine Ports Authority (PPA) who control and manage the port promise to provide true services, sustaining the growing of port communities and the environment. The Philippine Ports Authoritys priority objectives are include of establishing, developing, regulating, managing, and operating a national port system that supports trade and development for the nation of the Philippines.To meet these goals, the PPA will make adjustment at least ten ports by the year 2010, improve port services, reduce costs for port customers, corporative between ports and communities, development and operation, and provide a working environment to improve productivity and job satisfactions. 11. Location Manila is the capital city. It implies the highest population city in Philippine. It will be a perfect place to enter our product to the market. This city has many distribution channel including Macro where we going to send our cargo to. So this port is quite near to the destination location. 12. FacilitiesWith no doubt, port of Manila is the largest and busiest port in Philippine. This port serves a total of 5325 vessels for both foreign and domestic. The charm to the Bay of Manila is 19 Km wide and it will expand to 48 Km in the future so, the vessels could easily reach the port. The Port of Manila International Cargo Terminal (MICT) also help developing the facilities on the port. The compa ny (MICT) is responsible for managing, operating, and administrating the Port of Manila. They are planning, developing, and constructing better facilities supplying all equipment,handling more capacity, and controlling the system.Term of Payment Method of Payment Documentary Letter of Credit (L/C) 16 16 15 15 14 14 13 13 12 12 11 11 2 2 4 4 8 7 8 7 7 7 6 6 5 5 Custom Shipper Custom Shipper Shipper Shipper Custom Shipper Custom Shipper Shipper Shipper 3 1 3 1 1 1 military issue lodge Issuing cashbox Advising Bank Advising Bank Exporter Exporter Importer Importer 9 9 10 10 1. Negociation in sales contact. 2. Send request to open L/C together with sending all documents required. 3. After bank verify the correctness of the documents, issue L/C and transfer to Advising bank. 4. Advising bank notifies the exporter the presence of L/C. 5.Exporter makes a shipping reservation. 6. Shipper sends export document to custom. 7. Receive mates recognise once product is on broad. Exchange mate s recognize for Bill of Lading with shipper. 8. Documents collection as agreed. 9. Export sends documents for payment to advising bank. 10. Advising bank confirms documents and receives payment. 11. Advising bank sends documents and requests for reimbursement. 12. Issuing bank checks document and requests payment. 13. Importer makes a payment and documentation. 14. Reimbursement 15. Importer exchanges B/L for delivery order (D/O). 16. Shipper shows D/O for goods shipped to custom.Document needed * Draft or Bill of Exchange * Commercial bank note, Packing List, Bill of Lading * credential of Origin, Insurance policy, License (if any) * Certificate of Health, Certificate of Analysis * Certificate of Inspection, etc * Insurance Certificate, Commercial, Official or Legal Documents (for shipping) Reasons for choosing this term of payment As we will export a large amount of goods to the foreign company as well as this is the first time that we do business with this company, using Docum entary Letter of Credit will reduce the commercial risk or the risk of not being paid.This is because, for the first of doing business, there will be low trust of buyers credit and high risk that importer or buyer might not pay for the goods. Therefore, we choose Irrevocable Letter of Credit, Time Draft (60 days) to reduce risk. By using irrevocable letter of credit, issuing bank will be the one who is responsible for importers obligations toward exporters under the specified term and conditions and commit themselves not be able to make amendment without consensus from all parties related. Cable / Swift charges for LC opening THB 1,000 for the first page, THB 300 for the other pages THB1,000 (Max. pages, Next pages = 500/page) Asia, Australia, % NZ THB 500 nitty-gritty east, US, Europe, Africa Rest of the world THB 800 With attached sheet THB 400 per attached sheet Others THB 400 L/C amendment In case increase in amount or extension of grimness date ? % of opening amount for va lidity of each 90 days (1 period), fraction of month will be hardened as one period (Minimum THB 500) Other cases THB 500 Increase Amount 0. 5% of incresing amounts (min. THB1,000. 00), Extend validity if exceed 1 period THB 500 per item Increase of L/C amount0. 25% of additional amount per period (90 days) or part thereof min. THB 1,000 Extension of L/C validity 0. 25% of opening amount per period (90 days) or part thereof min. THB 1,000 Cable / Swift charges for LC amendment THB 500 per item THB 500 per item THB 400/item Revolving L/C comission ? of opening amount upon L/C times amount of time for revolving (Minimum THB 1,000) 0. 25% per quarter or part thereof with a minimum of THB 1,000 0. 25% of opening amount per period (90 days)or part thereof min. THB1,000 Standby L/C comission N/A Morethan 2. 5% per annum or part thereof with a minimum of THB 300 1. 5 2. 5 % per annum min. THB 1,000 Kasikorn Bank Kasikorn Bank Bangkok Bank Bangkok Bank Bank of Ayudhaya Bank of Ayudhaya impression (Courier Charges) N/A Asia, EU and USA THB 500 except China, Laos and Cambodia THB 700 THB300. 0 for 1st envelope, additional charge of THB100. 00 per additional envelope Reasons for choosing Kasikorn Bank 1. Kasikorn Bank provides the services of Cable/Swfit charges for L/C opening, Cable/Swift charges for L/C amendment,Standby L/C and postage fee at the rate cheaper than other banks. 2. Kasikorn Bank has professional staff, innovative technology and worldwide network that will enhance our international transaction easily and smoothly. 3. Kasikorn Bank got the award of Best Trade finance Providers 2011 for the fourth consecutive year (2008-2011).This guarantees that it provides good international trade services. 4. Kasikorn bank got the award of Best Bank (Thailand) for the second consecutive year (2010-2011). This guarantees that the bank is realiable and trustable. 5. Kasikorn Bank provides a lot of information towards its services on the internet. So, the customer can find the information about the fee, procedure and document needed of services easily and conveniently. 6. Kasikorn Bank has K-BIZ contact center that provides business information for 24 hours.So, we can contact the bank anywhere anytime when we need information, advice or when we have a problem regarding our business. In addition, the K-BIZ staff are well-trained. So, we can be sure that we will get comprehensive and accurate answers or advice. Trade Finance Services 1. Export L/C Advising Kbank acts on behalf of the beneficiary in receiving the L/C issued by the overseas issuing bank. The bank will check the apparent authenticity of the L/C before send wording and delivering it to the beneficiary. Documents need 1.Letter of Credit agreed upon by both sellers and buyers. 2. Pro forma invoice 3. Application form for amendment of letter of Credit Procedure for Export L/C Advising 13. After receiving the L/C from the issuing bank in overseas, the bank will check its apparent au thenticity. 14. Kbank notifies exporter of the stretch of the original L/C. 15. Before picking up the original L/C at anyCorporate SME Service Center, exporter have to pay for the L/C advising fees. 16. It is recommended that exporter has to review all terms and conditions specified in the L/C.If they are not comply with the terms and conditions as agreed with the importer, exporter is required to notify the importer to amend those conditions in the L/C. By using export L/C advising from Kbank, we can receive the authenticated L/C within 3 hours after Kbank receives it by SWIFT Message from the issuing bank in overseas and a copy L/C will be delivered to us in advance by facsimile or email to allow us to prepare export documents in advance. So, its more convenient for us to do the international transaction. 1. L/C ConfirmationL/C Confirmation is the service that the bank, Kbank, add confirmation on the letter of credit received from the oversea issuing bank which allows adding con firmation and the beneficiary in the L/C request it to do so. The bank will add confirmation on full amount, not on partial amount, and effect payment to the beneficiary upon receipt of conforming documents provided that all terms and conditions have been complied with the L/Cs. Documents Needed 1. Application for L/C confirmation 2. Original L/C and amendment L/C (if any) Procedurefor L/C Confirmations . Exporter ( the beneficiary in L/C) submits an application for L/C confirmation alongwith the original L/C and the amendment of L/C (if any) to Kbank. 2. The bank will examine the application form, conditions in the L/C and credit rating and country rating of the issuing bank. 3. If all criteria is met, the bank will collect all confirmation charges and other expenses from the beneficiary. 4. A letter of confirmation and the original L/C will be delivered tothe beneficiary. 5. The bank, then, inform the issuing bank of the adding confirmation without delay.By using this service, we will have more security in receiving payment under L/C, Kbank will serve us with L/C confirmation with their professional and experienced staffs. Therefore, it is more reliable and secure than using only Export L/C advising. 2. Export Collection under L/C Kbank acts as the nominated bank current by the L/C issuing bank to collect payment from the L/C issuing bank in a foreign country by sending the documents for collection under L/C provided that all terms and conditions have been complied with L/C. Documents Needed 1.Application for Negotiation/Discount of Export Bills Drawn Under Letter of Credit. 2. Original L/C and amendment L/C (if any). 3. Other documents stipulated in the L/C. Procedurefor Export L/C Collection 1. Kbank receives the export documents submitted by the beneficiary, then check for the complying presentation. 2. Notify the beneficiary of checking result. 3. Send the documents to the issuing bank for collection. Also, tracking payment (as the case may be). 4. Upon receipt of payment, inform the beneficiary and remit proceeds to the beneficiarys account.By using this service, we can be more assured of receiving payment under L/C. Moreover, the documents will be checked by professional and experienced staff. Also, they will be re-checked by CDCS or Certified Documentary Credit Specialists. As a result, we can operate our export business smoothly and confidently. Custom Export Clearance Procedure in Thailand Generally, the export clearance processes include 4 stages 1. compliancy of a promulgation The export procedures start when an exporter/broker submits an Export Declaration in ebXML pass on to the e-Customs system. 2.Verification of a Declaration The second stage is alter verification of the Declaration. As soon as the e-Customs system receives the Export Declaration info, such data is preliminary validated. In cases where the validated data contains no error, the Goods Declaration number is generated in conjunction with the e-Payment system (if export taxes and duties are applicable. ). The response message, then, is transmitted to the exporter/broker. In addition, the selectivity profile system will validate the transmitted data and classify the Goods Declaration into two categories Green Line and Red Line. . Payment of Duties and Taxes The third stage is payment of applicable duties and taxes and/or guarantee. There are currently 3 means for payment of export duties and taxes payment at the Customs Department, payment via e-Payment system, and payment at banks. 4. Inspection and Release of Cargo The last stage is to inspect and finally release cargo from Customs custody. At this stage, a freight forwarder loads cargo into containers and electronically sends a cargo control key out to the e-Customs system. The e-Customs system validates the data, and reports any error for immediate online correction.If no error is found, the cargo control report number is automatically generated by the system and the response message is sent to the freight forwarder and the exporter/broker. The freight forwarder then prints out the cargo control report with its number and removes the cargo to the port of exit. At this stage, the Customs officer at a sub-gate checks whether the declaration is a Red Line or a Green Line. 4. 1In case of the green line,the Declaration is cleared within a few minutes. After the cargo is exported, a shipping company/agent is required to submit, the manifest information to the e-Customs system.The system then automatically loads the Goods Declaration and transmits the response message back to the exporter/broker. 4. 2In case of the red line, the cargo is removed for physical inspection. Documents needs 1. Export Declaration 2. beak 3. Export License (if applicable) 4. Other relevant documents such as catalogue, product ingredients, etc. Example of Documents Custom Import Clearance Procedure in Philippines Documents required in all shipments to the Philippines * Commercial Inv oice * Bill of Lading or Airway Bill for air shipments * Certificate of Origin, if requested * Packing List applicable special certificates required due to the nature of goods being shipped/requested by importer/bank/letter of credit clause, such as the Bureau of Food and Drugs (BFAD) license * Commercial Invoice of Returned Philippine Goods and Supplemental Declaration on Valuation * For Letter of Credit (L/C) Transaction, a duly accomplished Letter of Credit (L/C) including Proforma Invoice and Import Entry Declaration for Advance Customs Import Duty (ACID) * For non-L/C Transactions, either Draft Documents against Acceptance (D/A), Documents Against Payment (D/P), Open Account (OA) or self-funded, a Proforma InvoiceExample of Documents Container * Type of Cargo and Container Size Container Interior Dimension Door Opening Tare Weight Cubic Capacity commitment 20 Dry Container L5. 919m 19 5 W2. 340m 7 8 H2. 380m 7 9 ? W2. 286m 7 6 H2. 278m 7 5 ? 1,900 kg 4,189 lbs. 33. 0 cbm 1, 116 cu. Ft. 22,100 kg 48,721 lbs As our products can be packed in cases, they are classified to be general cargo and can be stuffed in containers.Our products to be exported to Philippines will be sold throughout the country, we believe that the demand of the whole country with a huge number of population like Philippines is sufficient for us to fill up the whole container, meaning that we can use full cargo load. Our products do not require any special container, the normal general purpose container or dry cargo of 20ft is sufficient to keep the products safely while transporting them from Thailand to Philippines. 1 20 footer container can fit 360 cartons, one carton contains 6 boxes of 30 packs. Totally one container can fit 68,400 pack of Mama. * Container Transport military positionIn order to deliver the products to Philippines, we have to use the combination of transportation modes that includes land and ocean transportation. The products will be placed in the container and taken from our factory by using the container truck or line haul to transport them to the port. At the port, the products then will be moved from the truck onto the container ship which will transport our products from the port of Thailand to the port of Philippines and again the products will be taken of the ship and placed on the container truck and deliver them to the distribution of our customers in Philippines.The most suitable container transport status for us is FCL/FCL. We as the only one seller deliver products by using full container load from Thailand and export to only one buyer in Philippines which is SM Hyper Market. To keep the products safe and in the best condition, we have to use the right method of packaging and cargo unitisation which are mention below. Freight Forwarder As our products are shipped from Thailand to Philippines which are already a normal and often travelled route, we can save our cost by using the service from conference line vessel or the so cal ledLiners.By using these liners, the service is cheaper than to use the non-conference vessels or charter ships. The rates are fixed and standardized, the schedule is also strictly followed which allow us to deliver our products to customers at the expectable time. The company that we use for ocean transportation is NYK and the route is FTS (Far East Thailand Service) which serves from Laem Chabang pass by Port of Manila to Busan. The turnaround day for the service route is 21 days. The total fee for ocean transportation is 765 USD which includes 730 USD for the service fee plus with 35 USD fuel fee which is calculated to be roughly around 23,532 Baht.Insurance Company As we are using CIF Incoterm 2010, we are responsible for all the risks of lost or damages occur during the inland transportation from our factory to Laem Chabang port and we are assigned to purchase the insurance to cover any risks of lost and damages occur during the ocean shipment from Laem Chabang port to Port of Manila. We selected Dhipaya Insurance Public Company Limited as our insurance company. The type of policy selected is open policy, which covers over a period of time as we plan to ship the products quite often in the near future.The package we choose is work Cargo Clauses type C which covers fire or explosion vessel stranded or sunk, collision of vessel and discharge of cargo at port of distress. The reason we choose Dhipaya Insurance is because the company has a long history as well as the credit of the company is widely accepted both in Thailand and other countries in this region. Marketing Mix Marketing Mix(4P) 1. Product 2. Price 3. Place 4. Promotion Product Ingredients and Condiments of MAMA instant noodles still remain the same. The size of MAMAs pack and accumulated net weight within the pack are also the same.But label that state on the pack will be changed from Thai language to English language. And all informations at the back of the pack will be translated to Pilipino a s well. Product Standardization We make our product to be standardized. We not change any Research&Development. We use the same strategies as in Thailand. We dont adapted or changed our products forward Pilipino . Price We changed the price from in the first place 6 baht in Thailand to 30 baht or 1USD per pack selling Philippines. We set the price followed our competitors but our competitors set 1USD or more than but we set only 1USD to penetrate the market. Pricing Policy We use Dual Pricing because we change the selling price from 6Baht to 1USD. We add more price because we have to calculate cost-plus method ,For example Import taxes,Vat,Transportation cost,Shipping cost,etc. Place We decided to sell our products MAMA instant noodles into Philippines though only one major distribution channel,SM hypermarket company. Promotion We use quantity discounts as a promotion in Pilipino market. Consumers will pay less if they buy pack of six. Cost Structure exportation IMPORT Cost elemen t Cost Cost element Cost Factory cost of 205,200 emailprotected US$0. 098 per packs US$20,109. Land cost CIF $**** Expenses Duty 3% $**** Export packing (205,200 emailprotected US$0. 005 per pack) US$1,026 Other Taxes $**** Brokerage Clearance fees $**** Consular invoice US$30 Forwarder Fees $**** Freight forwarder Fee (included in transportation cost) - Banking charges $**** FOB price US$21,165. 6 Total landed cost (DDP) $**** Expenses Warehouse $**** Repacking $**** Freight out $**** Advertising $**** Interest $**** Others $**** Marine Insurance US$317. 5 Total landed plus expenses $**** Transportation (Ocean) US$2,295 Plus Markup $**** Landed cost (CIF) US$23,778. 1 Suggested selling Price $**** Reference * http//www. dksh. ph/htm/388/en_PH/News-Detail. htm? Id=60707 * http//goodnewspilipinas. com/2010/04/06/philippines-set-to-become-food-safety-hub-of-asean/ * http//www. selamat. wur. nl/NR/rdonlyres/F6A33BEE-EE82-464A-A1EB-118034E1F9D9/122444/Phi lippines. pdf * http//www. iso. org/iso/iso_catalogue/management_and_leadership_standards/quality_management/more_resources_9000/9001supchain. htmwhat_is_iso_9001 * http//www. rcglobalstandards. com/GlobalStandards/Home. aspx * http//www. inspection. gc. ca/food/fish-and-seafood/exports/by-jurisdiction/philippines/eng/1304243817860/1304243914409 * http//www. mama. co. th/faqs. php * http//ebook. foodrecap. net/food-standard/pinoy-food-label/ * http//www. lcbcustoms. net * http//www. laemchabangport. com * http//www. mama. co. th * www. thaiblogonline. com * maps. google. co. th * http//www. ppa. com. ph * http//www. maplandia. com/philippines/ncr/manila/port-area/ * http//www. worldportsource. com/ports/PHL_Port_of_Manila_1947. hp * http//www. mapsofworld. com/cities/philippines/manila/port. html * http//smhypermarket. com/hypermarket/index. php? p=420 * http//en. wikipedia. org/wiki/SM_Hypermarket * http//internet1. customs. go. th/wps/wcm/connect/custen/importexport/exporter/expor ter * http//www. dti. gov. ph/dti/index. php? p=196&fb_source=message * http//www. chanrobles. com/presidentialdecrees/presidentialdecreeno1679. html * http//www. nykline. co. th/main/content_view. php? data_cat=6&data_id=16 * http//www. dhipaya. co. th/ * http//www. x-convert. com/chart/PHP-THB? period=6m

Five Forces Model: U.S. Automobile Industry

Michael Porters Five Forces Model is a model utilize to analyze a particular environment of an industry. An industry is a group of firms that market products which are close substitutes for each other, such as the automobile industry. correspond to Porter, there are five forces that determine an industrys long-run profitability and attractiveness. These five matched forces are the threat of entry of new competitors, or new entrants the threat of substitutes the negotiate power of buyers the bargaining power of suppliers, and the degree of rivalry between existing competitors.In the auto manufacturing industry, the threat of new entrants is in general very low. For this threat, factors to examine include all barriers to entry such as upfront capital requirements since it embodys a lot to set up a car manufacturing facility. They also need to look at brand equity since a new firm may cave in n unity. Also, legislation and government insurance policy are considered and this incl udes safety, EPA, and emissions. Finally, theyll look at the ability to distribute the product.The emergence of distant competitors with the capital, management skills, and required technologies began to undermine the market share of North American companies. The bargaining power of suppliers must be examined. Historically, the bargaining power of automakers went unchallenged. The American consumer, however, became undeceived with many of the products being offered by some auto companies and began looking for alternatives, particularly foreign cars. On the other hand, while consumers can be very price sensitive, they do not hold much buying power since they never corrupt a large volume of cars.If buyers can look at the competition or other comparable products, and switch easily, there may be a high threat competitive rivalry. The switching cost is high with new cars because you cant sell a brand new car for the same price you give for it. You also need to look at public transport ation and the likelihood of people taking the bus, train or airplane to get around. The higher the cost of operating a vehicle, the more likely people will look for alternative transportation options.The price of gasoline has a big impact on consumers decisions to buy vehicles as well. SUVs and trucks have higher profit margins, but they also consume more gas compared to smaller sedans and light trucks. Product specialisation is important too since there are usually many cars that are similar. The automobile supply business tends to have many firms. Many suppliers rely on one or two automakers to buy a majority of their products. If an automaker decided to switch suppliers, it could be devastating to the previous suppliers business.So, suppliers are extremely sensitised to the demands and requirements of the automobile manufacturer and hold very little power. But some suppliers are small firms who rely on the carmakers, and may only have one carmaker as a client. So this can be a tricky force to evaluate. In most countries, all auto makers are prosecute in fierce competition. Price slashes, product developments, and ad campaigns keep them on the edge of innovation and profitability. Margins are low and pressure between rivals is high. Highly competitive industries generally earn low returns because the cost of competition is high.The automobile industry is considered to be an oligopoly, which helps to minimize the effects of price-based competition. The automakers understand that price-based competition does not necessarily lure to increases in the size of the marketplace. In the past, they have tried to avoid price-based competition, but more recently the competition has intensified rebates, preferred financing and long-term warranties have helped attract customers, but they also put pressure on the profit margins for vehicle sales. Works CitedCarFreaks. Porters Five Forces Analysis of the Automobile Industry. 24 January 2010. 13 October 2011 . Hitt, Mic hael A. , Duane Ireland and Robert E. Hoskisson. strategical Management Competitiveness and Globalization Concepts, Ninth Edition. Mason South-Western Cengage Learning, 2011. Investopedia. The Industry Handbook Automobiles. 2011. 13 October 2011

United States And Stroke Awareness Health And Social Care Essay

In the United States stroke has been reported as the 3rd prima cause of decease. There be about 795,000 instances of childs plays that atomic number 18 reported each twelvecalendar month in the United States. Over 143,579 of these race die each twelvemonth from keeping a cerebrovascular accident. blastoffs terminate be really serious and consequence in decease if non treated instantly. There be several tokens of shots that unmatched whitethorn hold and different hurts that whitethorn happen depending on what type of shot person has ( Center for Disease Control and Prevention, 2007 ) . There argon alike different hazard actors associated with a shot. whatever of these hazard factors drive out be controlled while some hazard factors are familial ( Ameri bottomland Stroke Association, 2009 ) .A shot potbelly happen in different ways. matchless manner is by retentiveness parts of the encephalon blocked from the declivity supply. When a blood vas explosions wi trim th e encephalon it can besides do a shot. Having blood supply blocked or a blood vas explosion causes maltreat to the encephalon. Stroke is the figure one cause of disablement that last for a long clip and can happen at any age. There are three different types of shots. ischemic shot is one type, it occurs when an arteria is blocked that supplies blood and O to the encephalon. The nigh common cause of an arteria obstruction is blood coagulums. haemorrhagic shot is other type of shot, which occurs when an arteria explosions in the encephalon. Hemorrhagic stroke can happen in several ways, such as an aneurism, which is a weak or thin country on an arteria wall that can spread out like a balloon. The thin walls of the arteria can tear or interrupt. Hemorrhagic stroke can besides happen when arterial walls lose their snap and go thin. Once an arterial wall becomes thin it can check and run out blood. Another hazard of a haemorrhagic shot is risque blood issue per whole area. Tra nseunt ischemic onslaughts is another type of shot, it is sometimes called a mini-stroke. These mini-strokes start out like a shot, scarce clears up within 24 hours go forthing no symptoms. Having a transeunt ischaemic onslaught could be a warning that person could be at a higher hazard for a more serious shot. The sudden oncoming of transeunt ischaemic onslaught should signal an exigency. Patients who experience a transeunt ischaemic onslaught should confound intervention instantly ( Center for Disease Control and Prevention, 2007 ) .Strokes affect people in different ways. Damage from a shot depends on the type of shot that person has. When a individual has a shot the encephalon whitethorn go injured doing many jobs, some countries of the encephalon green goods emotions, if these countries are injured a individual may shout easy or have sudden temper swings for no ground. Strokes can besides do a loss of consciousness. Peoples who have a shot may lose feeling in an arm or leg. If person has a shot on the right side of their encephalon, so their left side of their organic structure is affected. Stroke subsisters may bury about their left side which is their weaker side. A shot can besides impact underwriteing, touching, believing and traveling. A shot subsister s perceptual experience of objects may be changed. Strokes can impact hearing and address every bit good. Stroke victims do non normally lose their hearing plainly have jobs with address and understanding address. Address jobs are associated when a individual has a shot which affects the left side of the encephalon. Stroke victims besides may see jobs with masticating and fill overcomeing nutrient. This occurs when musculuss on one side of the oral cavity are weak. Another job with shots doing encephalon hurts are long-run and short-run memories. Stroke subsisters may non cognize how to get round a undertaking, or be confused why they walked into a room. After a shot, some of these jobs can be improved over clip ( American Heart Association, 2009 ) .There are several marks of a shot that people should be cognizant of. One mark is a sudden numbness of the weaponries, legs, or face. Another mark is sudden confusion. Having problem seeing out of either optic or only one oculus is another mark. Having problem with coordination, giddiness, or walking is another mark. Another mark is a sudden concern for no evident ground. altogether marks of shot can look all of a sudden, and sometimes there are more than one symptom go oning at the analogous clip. If person experiences any of these symptoms so immediate attending is required ( Center for Disease Control and Prevention, 2007 ) .There are different hazard factors associated with guardianship a shot. Some hazard factors are familial while other factors are from the manner a individual lives. Heredity hazard factors can non be changed, such as age. Opportunities for prop a shot are higher as person gets older ( Center for Disease Control and Prevention, 2007 ) . Two tierces of shots occur in people who are over 65. Some shots besides occur in people who are under 65. Other hazard factors that can non be changed are gender and racial group. Males have a higher hazard factor than females do and African Americans have a higher hazard factor than most other racial groups. A household history of shot and diabetes are besides risk factors that shape up the hazard of holding a shot and can non be changed. High blood force per unit area is a hazard factor for shot that can be changed. Another hazard factor for shot is cigarette sight, which can be changed. Diabetes is a hazard factor for a shot that can be controlled. Peoples who have diabetes have other jobs, such as high blood force per unit area, high blood cholesterin, and are overweight. Having all these conditions increases the hazard even more. Artery disease increases the hazard of a shot. Atrial fibrillation, which changes the Black Marias beat, besides raises the hazard for shot. Heart failure, high blood cholesterin, and coronary bosom disease have a higher hazard of holding a shot. Poor diets can hold a function in a shot. Peoples who eat nutrients high in fat and cholesterin can raise their cholesterin degrees. Peoples who eat nutrients high in salt can increase their blood force per unit area. Other hazards of holding a shot that can be controlled are physical inaction and fleshiness. The lone ways to command some of the hazard factors are by eating a full-blooded diet. consume a healthy diet can assist caterpillar tread down three of the hazard factors associated with a shot, such as fleshiness, high blood cholesterin, and high blood force per unit area. Exerting mundane for at least 30 proceedingss can besides cut down the hazard of a shot. Keeping an oculus on blood force per unit area and non smoke depart besides better person s opportunities of non holding a shot ( American Stroke Association, 2009 ) .In the past interventions of a shot was merely basic life support at the clip of the shot and rehabilitation subsequently ( St. Luke s Episcopal Hospital, 2008 ) . Timess have changed and people have realized that acquiring intervention for a shot instantly can cut down their encephalon harm and better their opportunities of lasting a shot. Treatment of a shot varies depending on what caused the shot. Before anyone can get down intervention a physician will execute several trial, such as a resonance imagination ( MRI ) or a computed imaging ( CT ) scan to name which type of shot occurred. Trials may besides be done to find where the hemorrhage is or to see where the coagulum is. Having these trials done will besides demo the indemnify s how much encephalon harm has occurred. If an ischaemic shot is discovered within the first three hours when the symptoms started so a clot-dissolving medical specialty can be given, which can increase the opportunities of endurance and recovery. A indivi dual whom had an ischaemic shot may besides be given an acetylsalicylic acid. Other medicine may be given to command febrility, ictuss, and blood sugar degrees. For a haemorrhagic shot medical specialties may be given to command febrility, ictuss, encephalon puffiness, blood sugar degrees, and blood force per unit area. Person who has a haemorrhagic shot will besides be watched closely for marks of force per unit area on the encephalon. If haemorrhagic shot is due to an aneurism so surgery may be done to mend it. After the first initial interventions are done for a shot so the focal point turns on rehabilitation and forestalling another shot. If a blood coagulum caused the shot so the patient may hold to take decoagulants to forestall another shot from go oning. Medicines may be given to stroke victims to take down high cholesterin or to command blood force per unit area. After a shot victim is stabilized so they may get down rehabilitation, which allows person who had a shot to rec over some normal operation in their life. To cut down the hazard of holding another shot alterations in the life style of a shot victim will hold to be changed ( WebMD, 2009 ) .There are some future intervention options that are organism researched to assist victims of a shot. One technique that is being researched involves the transplantation of research lab grown nervus cells into the encephalon of a shot victim. query workers are trusting that by transfering these nervus cells into the encephalon of a shot victim that it will better motor and address accomplishments. This technique is still being researched. Since a shot is hard to handle research workers are looking at forestalling a shot before it happens ( St. Luke s Episcopal Hospital, 2008 ) .On the Louisiana s Department of Health and Hospitals ( 2006 ) , website there is plentifulness of randomness on what a shot is, what causes a shot, the hazard factors for a shot, and how to assist cut down the opportunity of holding a shot. The information on the web site is delivered in a manner that lets person understand precisely what is being said without utilizing large words. The information is delivered in an easy to read and apprehensible manner. The information is available to those who visit the Louisiana Department of Health and Hospitals office or web site. The information that the Louisiana Department of Health and Hospitals offer is really helpful and comprehensive. Explaining how shots occur and how to forestall a shot is the most of import information that is available. There is besides a subdivision on bosom healthy formulas. These different formulas are of import when person needs to cognize precisely what is healthy to eat, and what can take down their hazard of holding a shot. The Louisiana Department of Health and Hospitals needs to supply a subdivision on how shots are treated. There besides needs to be local support groups in every parish in Louisiana. The Mayor of Louisiana has set asi de as the month of May being stroke month consciousness, but more demands to be done. Many people are non cognizant of the stroke month consciousness. Peoples are besides non cognizant that they can travel to their local Health Department and acquire information and aid with shot ( Louisiana Department of Health and Hospitals, 2006 ) .To suggest a new and effectual manner to acquire the word out about the improved plan one should utilize an mean individual on a flyer discoursing what a shot is, marks and symptoms of a shot, the hazard factors for a shot, and bar methods for a shot. This flyer should be mailed to occupants in each parish who are in-between aged and older. The flyers should besides hold information about their local Health Departments, and who they may reach if they have any inquiries or concerns about a shot. These flyers should be sent out allowing occupants know about the shot awareness month, and that they can come in and acquire a free blood force per unit area c heque, discourse eating healthy and how regular exercising helps lower their hazard of a shot.Strokes can happen at any age, but as person gets older the opportunities of holding a shot additions. To cut down the hazard of holding a shot one should avoid smoke and eat a healthy diet. If person has diabetes so proper medicine and intervention should be taken to assist take down the opportunity of holding a shot. Exerting on a regular basis on a day-to-day footing will besides assist lower the opportunity of holding a shot. If one has a shot so immediate medical attending is of import within the first three hours, which can take down encephalon harm and aid with recovery. Being cognizant of the hazard factors that one can command will assist cut down the hazard of holding a shot ( American Stroke Association, 2009 ) .